Book overview
Recognized Before Recommended
How Businesses Get Found, Understood, and Chosen When AI Gives the Answer—by Dean Jessop, with a foreword by Doug Adlam and published by Bold Quill Publishing.
The premise
Being online is not the same as being understood.
The book explains why visibility alone is no longer enough when a complete customer question can produce a direct answer. A business must first be recognized correctly before relevant facts can be retrieved and used in consideration.
- Author
- Dean Jessop
- Foreword
- Doug Adlam
- Publisher
- Bold Quill Publishing
- Edition
- First Edition, 2026
- ISBN
- 9798997824228
- Pages
- 211
Where the book fits
The Great Morph explains the larger change in customer discovery. Recognized Before Recommended turns that change into a practical framework for business identity, public facts and the path toward customer action.